PRIVACY POLICY
OVERVIEW
This Privacy Policy describes how Drive Good (“Drive Good”, “we”, “our”, or “us”) collects, uses, stores, shares, and protects your personal information when you use our website, platform, services, forms, advertisements, or communication tools.
Drive Good operates as an online automotive marketplace platform connecting consumers with independent third-party automobile dealers.
By using our website or submitting information through the platform, you consent to the practices described in this Privacy Policy.
SECTION 1 – INFORMATION WE COLLECT
When you use our platform, submit a form, contact a dealer, request financing information, or interact with our services, we may collect personal information including but not limited to:
Full name
Email address
Telephone number
Mailing address
Postal code
Vehicle preferences
Financing-related information
IP address
Browser and device information
Usage and analytics data
Communication history
Lead form submissions
We may also automatically collect technical information about your device, browser, operating system, location approximation, pages visited, and interaction with our platform through cookies and analytics tools.
SECTION 2 – HOW WE USE YOUR INFORMATION
We may use your information to:
Connect you with independent automobile dealers
Transmit your inquiries and lead submissions
Facilitate communications between users and dealers
Improve platform performance and user experience
Provide customer support
Respond to inquiries
Detect fraud, abuse, or unauthorized activity
Analyze website traffic and advertising effectiveness
Send marketing communications where permitted by law
Comply with legal obligations
Drive Good does not sell your personal information to unrelated third parties.
SECTION 3 – LEAD SUBMISSIONS AND DEALER DISCLOSURE
By submitting a contact form, inquiry, financing request, trade-in request, or any lead form through the platform, you expressly acknowledge and consent that:
your information may be transmitted directly to the independent dealer associated with the listing;
the dealer may contact you by phone, email, SMS, or other communication methods;
the dealer may store, process, or use your information according to their own policies and legal obligations.
Drive Good acts solely as a technology and advertising intermediary and is not responsible for:
dealer communications;
financing offers;
dealer privacy practices;
marketing activities conducted by dealers;
retention or use of your information by dealers after transmission.
Users are encouraged to review the privacy policies of individual dealerships before engaging in transactions.
SECTION 4 – CONSENT
When you provide personal information through our platform, you consent to our collection, use, disclosure, and processing of your information for the purposes described in this Privacy Policy.
Where required by law, we will request explicit consent for certain marketing or promotional communications.
You may withdraw consent for communications at any time by contacting us at:
Withdrawal of consent may limit certain platform functionalities or services.
SECTION 5 – THIRD-PARTY SERVICES
Drive Good may use third-party service providers, including but not limited to:
hosting providers;
analytics providers;
CRM systems;
advertising platforms;
communication systems;
payment processors;
cloud storage providers.
These providers may collect, process, or store information only to the extent necessary to provide services on our behalf.
Certain providers may operate in jurisdictions outside your province, state, or country of residence, including the United States or other countries, where personal information may become subject to foreign laws and governmental access requirements.
Drive Good is not responsible for the privacy practices or policies of third-party websites, dealers, advertisers, or external services linked through the platform.
SECTION 6 – PAYMENTS AND FINANCIAL INFORMATION
If payment processing features are made available through the platform, payment information may be processed through secure third-party payment processors compliant with industry security standards including PCI-DSS.
Drive Good does not directly store full credit card information on its own servers unless explicitly stated otherwise.
Payment providers maintain their own privacy and security policies.
SECTION 7 – COOKIES AND TRACKING TECHNOLOGIES
Drive Good uses cookies, pixels, analytics tools, and similar technologies to:
improve user experience;
analyze traffic;
measure advertising effectiveness;
personalize content;
maintain platform functionality;
detect fraud and security threats.
Cookies may include session cookies, analytics cookies, advertising cookies, and functional cookies.
You may disable cookies through your browser settings; however, certain portions of the platform may not function properly.
Third-party advertising and analytics providers may also use cookies and tracking technologies subject to their own privacy policies.
SECTION 8 – ADVERTISING AND ANALYTICS
Drive Good may use advertising platforms including but not limited to:
Meta/Facebook;
Instagram;
Google Ads;
TikTok;
analytics and remarketing services.
Advertising data collected through these platforms is used solely to:
measure campaign effectiveness;
improve advertising performance;
analyze aggregated audience behavior.
Drive Good does not authorize the misuse, resale, unauthorized sharing, or unlawful profiling of advertising data obtained through third-party advertising services.
SECTION 9 – SECURITY
Drive Good implements commercially reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, misuse, disclosure, alteration, or destruction.
Despite our efforts, no transmission or storage system can be guaranteed to be completely secure.
Users acknowledge that the transmission of information over the Internet is at their own risk.
SECTION 10 – DATA RETENTION
Drive Good may retain personal information:
as long as necessary to fulfill the purposes outlined in this Policy;
for legal, regulatory, fraud prevention, dispute resolution, or operational purposes;
as required by applicable law.
We may anonymize certain information for analytics and business intelligence purposes.
SECTION 11 – YOUR RIGHTS
Subject to applicable laws, you may have the right to:
access your personal information;
request corrections;
withdraw consent;
request deletion of information;
request information regarding how your data is processed;
file a privacy complaint.
To exercise these rights, contact:
Additional identity verification may be required before processing certain requests.
SECTION 12 – THIRD-PARTY LINKS
Our platform may contain links to third-party websites or services.
Once you leave our website or interact with a third-party service, this Privacy Policy no longer applies.
Drive Good is not responsible for the privacy practices, content, security, or policies of third-party websites or services.
SECTION 13 – CHILDREN’S PRIVACY
The platform is not intended for individuals under the age of majority in their jurisdiction.
We do not knowingly collect personal information from minors without appropriate legal consent.
SECTION 14 – INTERNATIONAL USERS
If you access the platform from outside Canada, you acknowledge that your information may be transferred to and processed in Canada or other jurisdictions where our service providers operate.
By using the platform, you consent to such transfers.
SECTION 15 – CHANGES TO THIS PRIVACY POLICY
Drive Good reserves the right to modify this Privacy Policy at any time.
Changes become effective immediately upon posting to the website.
Continued use of the platform after changes are posted constitutes acceptance of the revised Privacy Policy.
SECTION 16 – CONTACT INFORMATION
Questions, privacy requests, or complaints regarding this Privacy Policy may be directed to:
📧 [email protected]
📞 514-613-1264
