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Drive Good

Services

Ads that sell vehicles, not just clicks

Generic ads bring clicks. Vehicle ads bring buyers. We build every campaign around the vehicles on your lot, so the right shopper sees the right vehicle at the right price.

dealers
350+dealers
vehicles marketed
250,000+vehicles marketed
leads generated
1,250,000+leads generated

What we run for you

  • Facebook and Instagram ads. Catalog ads that show each vehicle with its photo and price to people shopping for one. They can send shoppers to your website or to the vehicle's details on Facebook (Meta).
  • Your vehicles on your Facebook page, Instagram and Meta shops, kept in sync with your DMS.
  • Google ads. Search campaigns and Google vehicle ads that put your vehicles in front of local buyers. See Google vehicle ads →
  • An AI chatbot on your Facebook page. It answers people who click your ads and saves them as leads in your DMS.
  • Bonus leads. Drive Good runs its own ad campaigns to bring buyers to our partner dealers.

How we manage your ads

You set the budget. We build the campaigns, write the ads, pick the vehicles to push and adjust every week based on the leads they bring.

Ads without changing your website

Your ads can send shoppers to your current website or to the vehicle's details on Facebook, so you don't need a new site to start. If you want one later, it's in the same package. Dealer websites →

Ads for every kind of dealer

  • Used and independent dealers. Ads that show each vehicle with its real price to local shoppers.
  • Franchise dealers. Meta's Automotive Inventory Ads for new and pre-owned vehicles, within your manufacturer's guidelines.
  • RV and powersports dealers. Campaigns timed to each season: snowmobiles from late summer, ATVs and motorcycles from late winter.

Ads in Quebec

Ads in Quebec must generally be in French, with the French markedly predominant if another language is added (Éducaloi), and a used vehicle's advertised price must include all fees except taxes (Office de la protection du consommateur). We write your Quebec ads in French first, with an English version for anglophone buyers, and every price the way you give it to us.

Frequently asked questions

How much should a dealership spend on ads?
It depends on your market, your vehicles and your goals. We recommend a starting budget during the demo, based on your numbers.
Do the ads update when my prices change?
Yes. Your ads use the same vehicle details as your DMS.
Can you run ads in Spanish or French?
Yes, in English, French and Spanish.
Can you manage only our ads?
Ads come in the Drive Good package with Marketplace, Google, TikTok and DriveGood AI. You don't have to change your website to start.
How will I know which ads bring buyers?
Every lead lands in your DMS with its source, and we adjust your campaigns every week.

One package

Everything included. Nothing sold piece by piece.

Every service on this site comes in one Drive Good package, with no setup fees, nothing to install and no long-term contract.

How Drive Good is different
  • Facebook Marketplace with video
  • DriveGood AI in English, French and Spanish
  • Messenger replies
  • Facebook, Instagram, Google and TikTok ads
  • Google vehicle ads
  • Reputation management
  • Dealer website
  • DMS and CRM, unlimited users
  • Syndication
  • Lead follow-up
  • Unlimited vehicles and auto parts
  • New features at no extra cost

Ready to get more leads?

Book a 20-minute demo with your own vehicles. Pick a time, and we call you. No long-term contract.

Reach us your way

DriveGood AI answers right away. Our team replies the same business day, Monday to Friday.